Box Office Analysis as a Tool of Film Studies Research
Abstract
The article is an attempt to identify the advantages and dangers of the analysis of financial results and audience frequency generated by individual films. This type of statistics, rather rarely used in Polish film studies discourse could, according to the author, become an interesting addition to the existing methods of research, but their use requires special care and far-reaching scepticism. In the article the most important methodological problems associated with the use of box office analysis are discussed, but the most important opportunities and challenges facing researchers wishing to make use of statistics relating to the popularity of video and data on their cinema audience in their deliberations are also pointed out.
Keywords:
box office, film studies, statisticsReferences
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Authors
Arkadiusz Lewickikwartalnik.filmowy@ispan.pl
University of Wrocław Poland
Dr hab., pracownik Instytutu Dziennikarstwa i Komunikacji Społecznej Uniwersytetu Wrocławskiego; filmoznawca i medioznawca. Autor książek: Sztuczne światy. Postmodernizm w filmie fabularnym (2007); Od House’a do Shreka. Seryjność w kulturze popularnej (2011); Seks i Dziesiąta Muza. Erotyzm, relacje intymne i wzorce genderowe w kinie przedkodeksowym (1894-1934) (2011). Redaktor czasopisma „Znaczenia”.
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Copyright (c) 2014 Arkadiusz Lewicki
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In issues from 105-106 (2019) to 119 (2022) all articles were published under the CC BY-NC-ND 4.0 licence. During this period the authors granted a royalty-free non-exclusive licence (CC BY-ND 4.0) to use their article in „Kwartalnik Filmowy”, retained full copyright, and agreed to identify the work as first having been published in our journal should it be published or used again.
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