European Showrunners: The Impact of Streaming Platforms on Changes in the Television Authorship Model in Spain and Poland

Dawid Junke

dawid.junke@gmail.com
University of Wrocław (Poland)
https://orcid.org/0000-0002-4894-994X

Abstract

The article examines the impact of global streaming platforms such as Netflix on the authorship model of television series in Spain and Poland. Both countries have experienced a dynamic increase in audiovisual production investment, exceeding the European average. In Spain, where Netflix has established its largest production hub in Europe, the adoption of the showrunner model has influenced local production practices. In Poland, despite the dominance of a director-centred cinematic tradition, the streaming market’s growth has led to changes in work culture and production organisation. The article also addresses challenges in adapting the showrunner model, including the marginalisation of screenwriters in Poland and the limited influence of Spanish showrunners on budgeting.

Supporting Agencies

The work was supported by the National Science Centre, Poland, as part of the MINIATURA research project: „Research on the New Generation of Television Shows - Consulative Visit in the COMMUNICAV Research Center”, no. 2023/07/X/HS2/01105.


Keywords:

showrunner, streaming, Netflix, production studies, authorship of TV series

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Published
2025-07-02

Cited by

Junke, D. (2025) “European Showrunners: The Impact of Streaming Platforms on Changes in the Television Authorship Model in Spain and Poland”, Kwartalnik Filmowy, (130), pp. 157–175. doi: 10.36744/kf.3977.

Authors

Dawid Junke 
dawid.junke@gmail.com
University of Wrocław Poland
https://orcid.org/0000-0002-4894-994X

Assistant Professor at the Institute of Cultural Studies, University of Wrocław; Fulbright Slavic Award recipient. A scholar of popular culture, he is fascinated with TV shows, films, and narratives. His research interests revolve around the cultural aspects of the production and reception of television shows. Author of the book Transcendencja i sekularyzacja. Motywy religijne we współczesnych amerykańskich serialach telewizyjnych [Transcendence and Secularization: Religious Motifs in Contemporary American Television Shows] (2018). In 2022 he lectured as a Visiting Assistant Professor at the University of Washington, Seattle.



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