Exotic Europe: Escapades of Popular Indian Cinema into the Old Continent in the 21st Century

Krzysztof Stachowiak

krst@amu.edu.pl
Adam Mickiewicz University in Poznan (Poland)
https://orcid.org/0000-0002-1257-4090

Malwina Balcerak


Adam Mickiewicz University in Poznan (Poland)
https://orcid.org/0000-0002-1050-0514

Abstract

The paper aims to determine the scale of the use of European locations in popular Indian cinema and to explain the factors influencing Indian cinema’s interest in Europe. The first part analyses the number of Indian productions in Europe, their spatial structure (by country and region) and their changes over time. This analysis showed that interest in European locations in Indian cinema increased significantly in the first decades of the 21st century. Therefore, the following sections of the article attempt to explain this increase and outline its cinematic consequences. The authors discuss the transformations that have taken place in the Indian film industry, resulting in the emergence of a “global Bollywood”. An attempt is then made to synthesise Indian cinema’s interest in Europe by discussing the role of European locations in Indian films.

In this article (in the reference printed edition), figures no.1 (p. 51) and no. 2 (p. 52) were mistakenly swapped places. The downloadable PDF version has been corrected.

Supporting Agencies

The article was written as part of the project “FilmInd – The Indian Film Industry as a Driver of New Socio-economic Connections between India and Europe”, financed by National Science Centre (2017/27/Z/HS4/00039).

Keywords:

Indian Cinema, Bollywood, Europe

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Published
2022-12-31

Cited by

Stachowiak, K. and Balcerak, M. (2022) “Exotic Europe: Escapades of Popular Indian Cinema into the Old Continent in the 21st Century”, Kwartalnik Filmowy, (120), pp. 46–66. doi: 10.36744/kf.1372.

Authors

Krzysztof Stachowiak 
krst@amu.edu.pl
Adam Mickiewicz University in Poznan Poland
https://orcid.org/0000-0002-1257-4090

PhD, researcher and lecturer at the Faculty of Human Geography and Planning, Adam Mickiewicz University in Poznań. His research concerns creative economy, creative cities, economic and spatial mechanisms of creative industries, knowledge-based economy. He has conducted research in Poland and abroad, as a visiting researcher at universities in the UK (University of Portsmouth, University of Birmingham), Finland (Helsinki School of Economics), Canada (University of Toronto) and the USA (Clark University). He authored numerous publications on creative economy and the role of the creative sector in the development of cities and regions. He is the head of the Polish team participating in the international research project “FilmInd – Indian Film Industry as a Driver of New Socio-economic Connections between India and Europe”, implemented under the EqUIP (EU-India Platform for Social Sciences and Humanities) initiative.


Authors

Malwina Balcerak 

Adam Mickiewicz University in Poznan Poland
https://orcid.org/0000-0002-1050-0514

PhD student at the Faculty of Human Geography and Planning, Adam Mickiewicz University in Poznań. Her research focuses on public art (its role in urban development), geography of film, cultural geography and the festivalization of urban space. She is a member of the research team working on the international project “FilmInd – The Indian Film Industry as a Driver of New Socio-economic Connections between India and Europe”, implemented under the EqUIP (EU-India Platform for Social Sciences and Humanities) initiative.



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